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Belonging in Britain 2026: The Advantage of Communities in the Age of Precision John Lewis joins forces with MG OMD and WeAre8 for all life’s moments Waitrose Christmas Campaign: It’s the care we put in that makes Christmas this special John Lewis uses 2022 Christmas ad to ignite conversations about children in care GambleAware appoints Lucky Generals and OmniGOV at MG OMD as their new creative and media planning and buying agencies British Airways launches its new brand positioning: A British Original