Our People

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Happy people mean happy clients.

Our people are our biggest point of pride and we are committed to the engagement and development of all 500 of them. We strive to keep our agency culture distinct and our people happy, thriving and fulfilled.

Our learning, development and wellbeing programme, The Gym and Spa has been recognised across our industry and beyond and our employee retention is well above the industry average. Our Harry Potter-style house-system, Tribes, uniquely allows our employees to have meaningful relationships across the agency both socially and competitively. And the agency’s commitment to Diversity & Inclusion through OPEN@MG focuses on ensuring all employees feel a sense of representation and belonging.

People List

Working within the New Business and Marketing team, my role as Lead Creative is to oversee, create and manage all of the work that the Design team produces. Our projects can range from new business pitches and client presentations to events and internal communications, in both digital and print format. I am also responsible for the ‘look and feel’ of MG OMD’s brand identity and ensuring that all collateral adheres to our company guidelines.

Sam Barnes

Lead Creative

Working within the New Business and Marketing team, my role as Lead Creative is to oversee, create and manage all of the work that the Design team produces. Our projects can range from new business pitches and client presentations to events and internal communications, in both digital and print format. I am also responsible for the ‘look and feel’ of MG OMD’s brand identity and ensuring that all collateral adheres to our company guidelines.
I am responsible for leading a talented Data Ops team. My main focuses are ensuring we provide clients with a high-quality service, managing internal processes across Data Ops for greater efficiency and keeping an eye on commercial viability.

Tola Osinowo

Data Ops Business Director 

I am responsible for leading a talented Data Ops team. My main focuses are ensuring we provide clients with a high-quality service, managing internal processes across Data Ops for greater efficiency and keeping an eye on commercial viability.
I currently manage the Specsavers and Singapore Airlines accounts. I oversee digital planning and buying across PPC, Organic Performance, Social and Display covering both brand and performance activity. I work with the channel specialists to maintain key KPI’s and to develop the digital direction on the account.

Teleri Walters

Client Account Director, Digital

I currently manage the Specsavers and Singapore Airlines accounts. I oversee digital planning and buying across PPC, Organic Performance, Social and Display covering both brand and performance activity. I work with the channel specialists to maintain key KPI’s and to develop the digital direction on the account.
I work with the Display teams across both the MG client portfolio, as well as the Government team, ensuring that the output of our work remains of the highest quality, and that all our commercial requirements are met.

Adrian Pike

Acting Head of Display

I work with the Display teams across both the MG client portfolio, as well as the Government team, ensuring that the output of our work remains of the highest quality, and that all our commercial requirements are met.

Leadership team

Tim Pearson

OMD Group UK CEO

Tim recently took on the role of CEO of OMD Group UK after having led MG OMD since 2015. Tim is responsible for the entire OMD Group UK client portfolio and will continue to run them as strong brands, independent of each other. In his time as CEO of MG OMD, Tim played a key role in the growth and development of the agency, leading highly talented teams to consistently produce creative and effective work for clients including: John Lewis, Virgin Media, Apple and the notable HM Government. Tim firmly believes that it is the successful collaboration between data and creativity that leads to effectiveness. Tim has also helped to cement MG OMD as the most awarded agency in both the Thinkbox and IPA Effectiveness Awards histories and, most recently, Campaign’s Media Agency of the Year 2018.

Natalie Bell

Chief Executive Officer

Natalie is responsible for the strategic direction of MG OMD, its capabilities and what it delivers for its enviable client list which includes: HM Government, John Lewis & Partners, Waitrose & Partners, Apple, Virgin Media and Specsavers. Natalie is a regular speaker at key industry events, and spearheads the agency’s diversity and inclusion programme – OPEN@MG. More recently, Natalie has been named Co-Chair of Omniwomen UK, an Omnicom initiative dedicated to empowering women in the workplace. In her previous role she led the agency’s 160-strong digital offering, developing a breadth of new services including the highly-awarded search, mobile and social teams.

Paul Knight

CEO, OmniGOV @ Manning Gottlieb OMD

Working closely with HM Government to deliver a new world standard in Government communications, Paul leads a team of over 100 people servicing a portfolio up to 90 departments with a projected annual spend of £150 million. Paul is the driving force behind OmniGOV’s commitment to transparency, performance and partnership with the ultimate ambition of improving campaign outcomes. Paul joined the agency in 1996 and has worked in various roles and departments within Manning Gottlieb OMD including Chief Operating Officer, Head of Retail and Deputy Head of Broadcast.

Katrina Bozicevich

Managing Partner, Head of Client Transformation

Kat joined MG OMD in 2010 and now sits on both the Strategic Board and Steering Group as Head of Client Development. Her 16 years in advertising span media planning & buying, as well as creative account management and brand planning. Over time she has accumulated direct experience in automotive, government, FMCG, telecoms, fashion, beauty, finance, travel and tech. She uses this breadth of experience to deliver against her primary role: translating what clients need from their agencies now and next into more relevant products and service solutions, in order to help teams to pursue more progressive and effective work. Most recently Kat led the introduction of fully integrated client teams at MG OMD, to increase our agility and ability to innovate. Strengthening our capabilities in delivering for clients is an important part of her role – Kat is jointly responsible for developing the expertise and skills base for our 50-strong, cross-discipline, cross-level Client Leadership Community.

Paddy Adams

Chief Strategy Officer

Paddy is responsible for the agency’s thinking about how brands and consumers interact, with a particular focus on how communications can have the maximum possible impact on a client’s business performance. He has 19 years’ experience in the industry, across both media agencies and advertising agencies. In that time, he has worked on a wide range of iconic brands in multiple sectors and has authored numerous award-winning campaigns. He has 19 years’ experience in the industry, across both media agencies and advertising agencies. In that time, he has worked on a wide range of iconic brands in multiple sectors and has authored numerous award-winning campaigns.

Claire Marker

Managing Partner, Head of Client Service

Winner of the Campaign and IPA Women of Tomorrow 2016 awards, Claire sits on both the Steering Group and board of MG OMD, responsible for client service across the agency, as well as jointly running the Client Partners Department at Manning Gottlieb OMD, overseeing 152 people across seven client hubs. In addition to board duties, Claire has specific account responsibility across several clients. Claire is proud to have founded our agency mentoring scheme, as well as launching “What’s happened in my world?” immersion sessions for return-to-work mums, who sit with all key stakeholders across the agency and find out about the latest developments in media. She’s not bad at golf either.

Clare Walsh

Executive Director, Head of People (Maternity Leave)

Clare joined Manning Gottlieb OMD 11 years ago. Following the completion of her Masters in Human Resource Management in November 2016, Clare progressed to the role of People Business Partner. Clare currently leads the five-person-strong People Team, whose role is wholly focused on ensuring that Manning Gottlieb OMD creates a supportive and engaging environment that brings the best out of all 500 of our people. This commitment and passion for our people has been recognised with several awards over the last couple of years including an HR Excellence Award for Best L&D strategy and being named as one of Campaign’s Best Places to Work.

Mark Halliday

Chief Data and Digital Officer

Mark has been working across Omnicom Media Group for 13 years and is now in his second stint at Manning Gottlieb OMD. Mark started his career as a planner buyer across all media channels before joining Manning Gottlieb OMD as a comms planner in 2007 across verticals such as entertainment, leisure, technology and FMCG. Mark then moved into digital strategy, ultimately becoming the agency’s Head of Mobile, working across almost every client in the agency. In 2013, Mark followed the mobile momentum to Asia, where he became Head of Mobile for Omnicom Media Group APAC and then progressed into regional leadership roles in programmatic and performance media. Since returning to Manning Gottlieb as Chief Digital and Data Officer in 2019, Mark works with agency teams to deliver excellence in digital execution, data strategy, measurement & effectiveness and the application of the Omni platform – Omnicom’s people-based precision marketing and insights platform. Mark’s holistic experience allows him to take a solution-first approach when working with clients with a focus on driving business growth.

David Bratt

Managing Partner, Head of Operations

David Bratt is Head of Operations at Manning Gottlieb OMD, encompassing oversight of our commercial and operational processes. David has spent over 20 years in media and has been at Manning Gottlieb OMD since 2004, working across a range of clients in the Alcohol, Automotive, Government, Entertainment, Travel and Charity sectors. Most recently, David has overseen activities across the agencies retail accounts, delivering award-winning work on Specsavers and John Lewis, amongst others and helping our clients take advantage of data-driven marketing to power their communications. David has spent 18 years in media and has been with Manning Gottlieb OMD since 2004, working across a range of clients in the Alcohol, Automotive, Government, Entertainment, Travel and Charity sectors.

Emma Withington

Executive Director, Head of Planning

Emma has 15 years’ experience in the media industry and is tasked with enthusing and enabling the agency to deliver the most effective and creative planning for our clients. She is responsible for ensuring collaborative and integrated planning, working across all channels and disciplines. Emma’s role is to ensure all strategic insight and evaluation is actionable and provides clear direction for future planning.

Glenn Burchnall

Executive Director, Client Team

Glenn is an Executive Director responsible for one of Manning Gottlieb OMD’s Client Collectives, with clients including Virgin Media. Joining Manning Gottlieb OMD in 2008 he has built extensive expertise in traditional and emerging media, data planning, sponsorship activation and tech solutions. Glenn is responsible for a large team of communications planners and specialists and works with key client, agency and media owner partners to deliver integrated communications planning solutions for his clients.

Katherine Charalambous

Executive Director, Head of Business Development and Marketing

Katherine is responsible for devising the agency’s brand communications, as well as navigating new client business. In 2018 alone, her department helped secure £225m of new business. Katherine has been at the agency for 10 years and in her previous role she led the Virgin Media account developing the team set-up and strategic direction. More recently Katherine was Joint Head of Retail at MG OMD which included leading Starbucks and Waitrose accounts delivering award winning campaigns.

Martin Broad

Executive Director, Head of AV

Martin is responsible for all media investment within TV including cinema, video and audio. Martin has been with Manning Gottlieb OMD for over three years and was promoted to the MG OMD board of directors in 2017. Martin leads a team of 38 talented buyers delivering exceptional results for all of MG OMD’s clients.

Matt Mint

Executive Director, Client Team

Matt joined us two years ago fresh from working in an integrated agency setup. He’s since brought that collaborative approach of creative and media working hand in hand to some of our biggest clients including Specsavers, Virgin Trains and LNER. He also enjoys representing MG OMD on the Omniwomen +Allies group helping increase the number, seniority and influence of women across the Omnicom network. Before joining us he enjoyed some close and award-winning relationships on accounts including Three Mobile, News UK, Warburtons, JLR, The COI and Volvo.

Paula Mankelow

Executive Director, Client Team

Paula joined MG OMD in 2015 and is responsible for the Virgin Media portfolio, including Virgin Media’s Brand and Acquisition activity, Virgin Mobile and Virgin Media Business. She joined with a wealth of knowledge from a wide variety of categories ranging from FMCG to insurance aggregators. Paula thrives on delivering strategic, insight-driven, creative work that makes a difference to the Virgin Media business. Her particular interests lie in the relationship between long-term brand building and short-terms sales drivers and the effects these can both have on driving growth, along with using analytical data to reinforce consumer behaviour.

Tim Pritchard

Executive Director, Joint Head of CREATE

Tim Pritchard heads up the Create team at Manning Gottlieb OMD alongside David Paul. The division encompasses the agency's social, experiential, partnership and content services. Tim started his agency career at Manning Gottlieb OMD as a graduate radio planner in 2006, moving into social media in 2009 when many of the major social platforms were in their early development. Tim left MG in 2011 for a three year stint client-side, working across digital media and creative at T-Mobile/Orange and launching the EE brand, the UK's first 4G mobile network. The brand launch was widely lauded and won several industry accolades, being recognised by Marketing Week as the top brand Twitter. He re-joined Manning Gottlieb OMD in 2013 and has overseen campaigns that have won industry recognition from the Social Buzz Awards to Campaign, Media Week, Cannes and the Festival of Media. Heavily involved in the culture here at Manning Gottlieb OMD, Tim sponsors the internal initiatives for the Cannes Young Lions and the MG Green Team, as well as sitting on the advisory group for the Advertising Association Climate Change working group and holding a seat on the IAB Content and Native Council.

Tamara Cross

Executive Director, Head of Creativity & Innovation

With 17 years’ experience across digital, strategy and planning, Tamara’s role is to ensure we are injecting creativity into Manning Gottlieb OMD’s integrated communications solutions. This focus on delivering stand-out creative innovation, has resulted in recent award-winning work for Starbucks, John Lewis and Virgin Media through innovative and creative uses of social, technology and traditional media.

Lewis Shaw

Managing Partner, Head of Investment

Lewis joined Manning Gottlieb OMD in 2007 to manage print investment for the newly-won John Lewis Partnership, amongst other clients. He went on to lead the Publishing team, adding Radio and Outdoor to his remit as well as being an Investment Director. In 2012 Lewis joined the board in his current role of Head of Investment. Lewis now leads an ambitious and talented Investment team, trading and negotiating across all media channels. Constantly evolving the agency’s investment strategy whilst developing new approaches to trading and routes to market, Lewis ensures that the team are thoroughly equipped to deliver best-in-class media campaigns, whilst delivering tremendous value for clients.

Adam Skinner

Chief Operating Officer, OmniGOV @ Manning Gottlieb OMD

Working closely with HM Government to deliver a new world standard in Government communications, Adam plays a key leadership role in a team of over 100 people servicing a portfolio up to 90 departments with a projected annual spend of £150 million. Adam’s role is to help deliver our commitment to transparency, performance and partnership. His focus is operational efficiency and delivering client outcomes.

Ravinder Panesar

Executive Director, Head of Finance

Joined Manning Gottlieb in 2007 as a Management Accountant being promoted to the Board as Finance Director in 2018. Rav has a strong financial background and extensive media experience. Now responsible for advising and supporting all areas of financial and business decision making, Audit and Risk. Rav is a qualified accountant and is a member of the Chartered Institute of Management Accountants.

Alex Pilcher

Executive Director, Head of Clients, OmniGOV @ Manning Gottlieb OMD

Alex leads on account management, planning and co-ordination of services for the OmniGOV client team and government planning accounts such as the FCA and HMRC. She has been at MG OMD for almost three and a half years but worked in media for eleven. She has experience across a range of different sectors including; retail, technology & automotive working on a number of high profile clients including: Morrisons, Intuit & Mitsubishi. Over the last six years she has specialised in public sector campaign planning, working with Public Health England, DWP, HMRC, the FCA, the FSA, LHPP and, most recently, the Ministry of Justice.

Oli Cooper

Executive Director, Head of invENTS

Oli runs the agency’s entertainment and technology hub, overseeing a team of 45 people across more than 10 entertainment and tech-focused clients, including Apple, Sony Pictures and Intuit QuickBooks. Creativity, innovation and data-led planning are at the forefront for these clients and he has extensive experience in delivering these across a wide range of categories and budget levels.

Tom Harrison

Executive Director, Head of Programmatic

As Executive Director, Head of Programmatic at MG OMD, Tom is responsible for the strategic and operational leadership of all agency programmatic output. This spans a full funnel approach to automated buying across digital display, video on demand, connected TV, audio and OOH. Tom oversees an award-winning team of 30 specialists who deliver innovative, addressable solutions through MG OMD's end-to-end, integrated programmatic offering. Tom has been at the agency for nine years, previously taking up the role as Investment Director, responsible for all direct digital display spend across the agency’s 45+ clients. Prior to this, Tom started his career in print, with 3.5 years working across large automotive and FMCG brands.

David Paul

Executive Director, Joint Head of CREATE

David is jointly responsible for our Create division, focusing on stretching what’s possible in media through the specialisms of social media, content, partnerships and experiences. Joining MG OMD back in January 2011, from an advertising, branding and production background, David brings a broad and unique set of experience across marketing disciplines, gained in both agency and client roles. David believes in the power of creativity, working on multiple award-winning campaigns, and in his previous role as Head of Creative Development he developed our Progressive Thinkers training programme, as well as establishing our Facilitator team. In his time as Head of Fuse MG OMD, David was a key part of the EMEA leadership team that developed the Omnicom Group’s now industry-leading Sports and Entertainment proposition, culminating in winning The Sponsorship Awards Agency of the Year award.

Matt Lamprell

Executive Director, Head of Data and Technology Strategy

Matt joined MG OMD in 2014 having previously worked client-side as a digital marketing lead. In his role as Head of Data and Technology Strategy, he leads our Martech and Data Operations teams, focusing on getting maximum value for our clients from their stacks, advising on future requirements and defining best practice in this fast-moving space. Matt’s digital experience spans diverse areas including performance, Ecommerce, analytics, operations and measurement. His specialty is translating complex digital subjects for stakeholders of all levels.

James Thompson

Executive Director, Head of Planning, OmniGov @ Manning Gottlieb OMD

James joined MG OMD in 2011, most recently working as lead Planning Director on the agency’s largest account, Virgin Media. This is a demanding role, requiring the ability to build campaigns to drive brand growth through to responsive activations to stimulate short-term business demand. Since joining MG OMD, James has led the PlayStation team during its multi-award-winning launch of the PS4, as well as Google’s first years of significant media spend. In his 11 years in media, James has developed a passion for collaboration, bringing teams together from different disciplines – both internally and externally – to produce the best work for his clients. Most recently, he formed a small team, ‘the Sports Council’ for Virgin Media, consisting of a select group of leads across three agencies in order to help Virgin Media navigate their way through a highly competitive category. On the Specsavers account, James will act as Planning Lead, driving collaborative working processes between Marketing, Creative and Media teams.

Tom Cornell

Executive Director, Head of Investment, OmniGov @ Manning Gottlieb OMD

As Head of Investment, Tom challenges his team to deliver media buying beyond any historic benchmarks or standards. Navigating our clients through an ever evolving media landscape, the ambition is to deliver campaign effectiveness through innovative buying, continued campaign optimisation and greater collaboration with media partners.

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