Our People

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Happy people mean happy clients.

Our people are our biggest point of pride and we are committed to the engagement and development of all 500 of them. We strive to keep our agency culture distinct and our people happy, thriving and fulfilled.

Our learning, development and wellbeing programme, The Gym and Spa has been recognised across our industry and beyond and our employee retention is well above the industry average. Our Harry Potter-style house-system, Tribes, uniquely allows our employees to have meaningful relationships across the agency both socially and competitively. And the agency’s commitment to Diversity & Inclusion through OPEN@MG focuses on ensuring all employees feel a sense of representation and belonging.

People List

As an Executive in the Client Team the key part of my role is ensuring the smooth running of all media campaigns. Whether that’s TV ads that are live, press ads that are being planned or social ads that have just finished. I make sure that the client, and wider team, are aware of the progress and performance of all media activity.

Callum Newbury

Senior Executive, Client Partners

As an Executive in the Client Team the key part of my role is ensuring the smooth running of all media campaigns. Whether that’s TV ads that are live, press ads that are being planned or social ads that have just finished. I make sure that the client, and wider team, are aware of the progress and performance of all media activity.
Delivering the operational HR activities in the agency and supporting the People Team and bringing to life and implementing our people offering, facilitating initiatives, delivering best in class L&D programmes, managing performance and career development. Working collaboratively with people across the agency to help foster an inclusive culture.

Caroline Chesham

People Team Manager

Delivering the operational HR activities in the agency and supporting the People Team and bringing to life and implementing our people offering, facilitating initiatives, delivering best in class L&D programmes, managing performance and career development. Working collaboratively with people across the agency to help foster an inclusive culture.
My function focuses on growing our business and pushing MG OMD to the forefront of our industry. Responsibilities include running pitches, prospecting new clients, reporting, conducting background research on advertisers and having a good understanding of our competitor landscape. The best part of the job is that all the above requires constant interaction with the brilliant people in our agency.

Ioana Gavril

Business Development Senior Executive

My function focuses on growing our business and pushing MG OMD to the forefront of our industry. Responsibilities include running pitches, prospecting new clients, reporting, conducting background research on advertisers and having a good understanding of our competitor landscape. The best part of the job is that all the above requires constant interaction with the brilliant people in our agency.
Create, identify, buy and project manage significant media owner partnerships across all channels.

Will Selwyn

Partnership Account Director

Create, identify, buy and project manage significant media owner partnerships across all channels.

Leadership team

Tim Pearson

OMD Group UK CEO

Tim recently took on the role of CEO of OMD Group UK after having led MG OMD since 2015. Tim is responsible for the entire OMD Group UK client portfolio and will continue to run them as strong brands, independent of each other. In his time as CEO of MG OMD, Tim played a key role in the growth and development of the agency, leading highly talented teams to consistently produce creative and effective work for clients including: John Lewis, Virgin Media, Apple and the notable HM Government. Tim firmly believes that it is the successful collaboration between data and creativity that leads to effectiveness. Tim has also helped to cement MG OMD as the most awarded agency in both the Thinkbox and IPA Effectiveness Awards histories and, most recently, Campaign’s Media Agency of the Year 2018.

Natalie Bell

Managing Director

Natalie is responsible for the strategic direction of MG OMD, its capabilities and what it delivers for its enviable client list which includes: HM Government, John Lewis & Partners, Waitrose & Partners, Apple, Virgin Media and Specsavers. Natalie is a regular speaker at key industry events, and spearheads the agency’s diversity and inclusion programme – OPEN@MG. More recently, Natalie has been named Co-Chair of Omniwomen UK, an Omnicom initiative dedicated to empowering women in the workplace. In her previous role she led the agency’s 160-strong digital offering, developing a breadth of new services including the highly-awarded search, mobile and social teams.

Paul Knight

Paul Knight CEO, OmniGOV @ Manning Gottlieb OMD

Working closely with HM Government to deliver a new world standard in Government communications, Paul leads a team of over 100 people servicing a portfolio up to 90 departments with a projected annual spend of £150 million. Paul is the driving force behind OmniGOV’s commitment to transparency, performance and partnership with the ultimate ambition of improving campaign outcomes. Paul joined the agency in 1996 and has worked in various roles and departments within Manning Gottlieb OMD including Chief Operating Officer, Head of Retail and Deputy Head of Broadcast.

Zehra Chatoo

Executive Director, Head of Strategy

As the Head of Strategy, Zehra is responsible for the overall strategic output of the agency, with a focus on how communications can have the maximum possible impact on a client’s brand and business performance. Zehra has over 15 years’ experience in the industry, across both clients and media agencies. In that time, she has led award-winning strategies on some of our most iconic brands and causes including Virgin, The Government and Estée Lauder Companies to name a few. Her award highlights include IPA Effectiveness, Thinkbox TV Planning and Cannes. Zehra has a passion for diversity in the advertising industry and leads our diversity and inclusion programme – OPEN@MG.

Clare Peters

Chief Business Strategist

Clare has been at Manning Gottlieb OMD for 12 years and as Chief Business Strategist, is responsible for finding new ways to unlock growth. Clare works with clients to add more value through deeper, more upstream and ‘off-brief’ conversations to find new and innovative ways to solve business challenges, boost effectiveness and increase profitability. Clare has a wealth of experience in brand planning, having worked with an impressive portfolio of brands including: Diet Coke, Carling, PlayStation, FRANK and Knife Crime, to name a few. The recent success of John Lewis and the brand’s continuing rise, including winning the Creative Effectiveness Cannes Lion, is one part of her time at Manning Gottlieb OMD that Clare is most proud of.

Katrina Bozicevich

Executive Director, Head of Client Transformation

Kat has ultimate responsibility for quality of work and relationships. Kat has been at MG OMD for 11 years. During this time she has worked on a variety of government clients, including the HMRC, the FCA, Department of Health, DCSF, LHPP, the Department of Work and Pensions (DWP), the FSA and the RAF. Her roles have also spanned multiple sectors, including automotive, travel, FMCG, telecoms, fashion and finance.

Paddy Adams

Chief Strategy Officer

Paddy is responsible for the agency’s thinking about how brands and consumers interact, with a particular focus on how communications can have the maximum possible impact on a client’s business performance. He has 19 years’ experience in the industry, across both media agencies and advertising agencies. In that time, he has worked on a wide range of iconic brands in multiple sectors and has authored numerous award-winning campaigns. He has 19 years’ experience in the industry, across both media agencies and advertising agencies. In that time, he has worked on a wide range of iconic brands in multiple sectors and has authored numerous award-winning campaigns.

Claire Marker

Executive Director, Head of Client Service

Winner of the Campaign and IPA Women of Tomorrow 2016 awards, Claire sits on both the Steering Group and board of MG OMD, responsible for client service across the agency, as well as jointly running the Client Partners Department at Manning Gottlieb OMD, overseeing 152 people across seven client hubs. In addition to board duties, Claire has specific account responsibility across several clients. Claire is proud to have founded our agency mentoring scheme, as well as launching “What’s happened in my world?” immersion sessions for return-to-work mums, who sit with all key stakeholders across the agency and find out about the latest developments in media. She’s not bad at golf either.

Clare Walsh

Acting Head of People

Clare joined Manning Gottlieb OMD 11 years ago. Following the completion of her Masters in Human Resource Management in November 2016, Clare progressed to the role of People Business Partner. Clare currently leads the five-person-strong People Team, whose role is wholly focused on ensuring that Manning Gottlieb OMD creates a supportive and engaging environment that brings the best out of all 500 of our people. This commitment and passion for our people has been recognised with several awards over the last couple of years including an HR Excellence Award for Best L&D strategy and being named as one of Campaign’s Best Places to Work.

Mark Halliday

Chief Data and Digital Officer

Mark is responsible for powering-up Manning Gottlieb OMD’s digital capabilities and services, reflecting these to match ever-changing client needs. Halliday is also responsible for the roll-out and management of Omnicom’s Omni; the new people-based precision marketing and insights platform, designed to identify and define personalised consumer experience at scale.

David Bratt

Executive Director, Head of Retail

As Head of the Retail Team, David oversees the agency’s 40-strong retail team, delivering award-winning work on Specsavers and John Lewis, amongst others and is helping our retail clients take advantage of data-driven marketing to power their communications. David has spent 18 years in media and has been with Manning Gottlieb OMD since 2004, working across a range of clients in the Alcohol, Automotive, Government, Entertainment, Travel and Charity sectors.

Emma Withington

Executive Director, Head of Planning

Emma has 14 years’ experience in the media industry and is tasked with enthusing and enabling the agency to deliver the most effective and creative planning for our clients. She is responsible for ensuring collaborative and integrated planning, working across all channels and disciplines. Emma’s role is to ensure all strategic insight and evaluation is actionable and provides clear direction for future planning.

Glenn Burchnall

Executive Director, Client Team

Glenn is responsible for Manning Gottlieb OMD’s auto and governing bodies hub with clients including Nissan, The FA and Uber. Joining Manning Gottlieb OMD in 2008 he has built extensive expertise in traditional and emerging media, data planning, sponsorship activation and tech solutions. Glenn is responsible for a large team of communications planners and specialists and works with key client, agency and media owner partners to deliver integrated communications planning solutions for his clients.

Katherine Charalambous

Executive Director, Head of Business Development and Marketing

Katherine is responsible for devising the agency’s brand communications, as well as navigating new client business. In 2018 alone, her department helped secure £225m of new business. Katherine has been at the agency for 10 years and in her previous role she led the Virgin Media account developing the team set-up and strategic direction. More recently Katherine was Joint Head of Retail at MG OMD which included leading Starbucks and Waitrose accounts delivering award winning campaigns.

Martin Broad

Executive Director, Head of AV

Martin is responsible for all media investment within TV including cinema, video and audio. Martin has been with Manning Gottlieb OMD for over three years and was promoted to the MG OMD board of directors in 2017. Martin leads a team of 38 talented buyers delivering exceptional results for all of MG OMD’s clients.

Matt Mint

Executive Director, Client Team

Matt has spent the last three years setting up and managing variations of the in-house agency model; ensuring client, creative, media and production teams work together to deliver great work. Before that he enjoyed some close and award-winning relationships on accounts like Three Mobile, News UK, Warburtons, JLR and Volvo.

Paula Mankelow

Executive Director, Client Team

Paula joined MG OMD in 2015 and is responsible for the Virgin Media portfolio, including Virgin Media’s Brand and Acquisition activity, Virgin Mobile and Virgin Media Business. She joined with a wealth of knowledge from a wide variety of categories ranging from FMCG to insurance aggregators. Paula thrives on delivering strategic, insight-driven, creative work that makes a difference to the Virgin Media business. Her particular interests lie in the relationship between long-term brand building and short-terms sales drivers and the effects these can both have on driving growth, along with using analytical data to reinforce consumer behaviour.

Tamara Cross

Executive Director, Head of Creativity & Innovation

With 17 years’ experience across digital, strategy and planning, Tamara’s role is to ensure we are injecting creativity into Manning Gottlieb OMD’s integrated communications solutions. This focus on delivering stand-out creative innovation, has resulted in recent award-winning work for Starbucks, John Lewis and Virgin Media through innovative and creative uses of social, technology and traditional media.

Tim Pritchard

Joint Head of CREATE

Tim Pritchard heads up the CREATE team at Manning Gottlieb OMD alongside David Paul. The division encompasses the agency's Social, Experiential, Partnership and Creative specialist services. Tim started his agency career at Manning Gottlieb OMD as a graduate planner in 2006. He enjoyed a three-year role client-side at T-Mobile, later EE and launching UK's first 4G mobile network in social media and leading the brand to be named number one brand in the UK on Twitter. He re-joined Manning Gottlieb OMD in 2013 and oversees works with brands such as Starbucks, Waitrose, Specsavers, Renault, and the Estee Lauder Corporation.

Tony Rimmer

Executive Director, Head of Data and Effectiveness

Tony brings 20 years’ experience in building teams to deliver data-driven insights and analytics solutions. Tony has worked client and agency-side in financial services, performance marketing, CPG and a start-up. He is expert in storytelling, translating complex analysis into simple, strategic, and actionable outcomes for clients.

Lewis Shaw

Executive Director, Head of Investment

Lewis joined Manning Gottlieb OMD in 2007 to manage print investment for the newly-won John Lewis Partnership, amongst other clients. He went on to lead the Publishing team, adding Radio and Outdoor to his remit as well as being an Investment Director. In 2012 Lewis joined the board in his current role of Head of Investment. Lewis now leads an ambitious and talented Investment team, trading and negotiating across all media channels. Constantly evolving the agency’s investment strategy whilst developing new approaches to trading and routes to market, Lewis ensures that the team are thoroughly equipped to deliver best-in-class media campaigns, whilst delivering tremendous value for clients.

Adam Skinner

Chief Operating Officer, OmniGOV @ Manning Gottlieb OMD

Working closely with HM Government to deliver a new world standard in Government communications, Adam plays a key leadership role in a team of over 100 people servicing a portfolio up to 90 departments with a projected annual spend of £150 million. Adam’s role is to help deliver our commitment to transparency, performance and partnership. His focus is operational efficiency and delivering client outcomes.

Alex Pilcher

Executive Director, Head of Clients OmniGOV @ Manning Gottlieb OMD

Alex leads on account management, planning and co-ordination of services for the OmniGOV client team and government planning accounts such as the FCA and HMRC. She has been at MG OMD for almost three and a half years but worked in media for eleven. She has experience across a range of different sectors including; retail, technology & automotive working on a number of high profile clients including: Morrisons, Intuit & Mitsubishi. Over the last six years she has specialised in public sector campaign planning, working with Public Health England, DWP, HMRC, the FCA, the FSA, LHPP and, most recently, the Ministry of Justice.

Ravinder Panesar

Executive Director, Head of Finance

Joined Manning Gottlieb in 2007 as a Management Accountant being promoted to the Board as Finance Director in 2018. Rav has a strong financial background and extensive media experience. Now responsible for advising and supporting all areas of financial and business decision making, Audit and Risk. Rav is a qualified accountant and is a member of the Chartered Institute of Management Accountants.

Oli Cooper

Executive Director, Head of invENTS

Oli runs the agency’s entertainment and technology hub, overseeing a team of 20 people across more than 10 entertainment and tech-focussed clients, including Apple, Sony Pictures and Intuit QuickBooks. Creativity, innovation and data-led planning are at the forefront for these clients and he has extensive experience in delivering these across a wide range of categories and budget levels.

Tom Harrison

Executive Director, Head of Programmatic

As Executive Director, Head of Programmatic at MG OMD, Tom is responsible for the strategic and operational leadership of all agency programmatic output. This spans a full funnel approach to automated buying across digital display, video on demand, connected TV, audio and OOH. Tom oversees an award-winning team of 30 specialists who deliver innovative, addressable solutions through MG OMD's end-to-end, integrated programmatic offering. Tom has been at the agency for nine years, previously taking up the role as Investment Director, responsible for all direct digital display spend across the agency’s 45+ clients. Prior to this, Tom started his career in print, with 3.5 years working across large automotive and FMCG brands.

David Paul

Executive Director, Joint Head of Create

David is jointly responsible for our Create division, focusing on stretching what’s possible in media through the specialisms of social media, content, partnerships and experiences. Joining MG OMD back in January 2011, from an advertising, branding and production background, David brings a broad and unique set of experience across marketing disciplines, gained in both agency and client roles. David believes in the power of creativity, working on multiple award-winning campaigns, and in his previous role as Head of Creative Development he developed our Progressive Thinkers training programme, as well as establishing our Facilitator team. In his time as Head of Fuse MG OMD, David was a key part of the EMEA leadership team that developed the Omnicom Group’s now industry-leading Sports and Entertainment proposition, culminating in winning The Sponsorship Awards Agency of the Year award.

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