- “Brandformance”: how marketers are combining brand and performance marketing on TikTok
- LinkedIn tests new AI powered ‘LinkedIn Coach’ to guide users. This AI helper bot is designed to assist users in applying for jobs, learning new skills, and expanding their network
- Instagram Expands its Creator Subscriptions Program enabling creators with over 10k followers to charge a monthly fee between $0.99 and $9.99 for exclusive content access
- Kantar report on the importance of imbuing brands with a sense of diffference
- Are TikTok and Reddit replacing Google as the go-to search engine?
- How Reddit is making itself more searchable
- Retail footfall sees “modest growth” in July despite rainy start to summer
- Our very own Specsavers and their Kiss Clash campaign see clear results with Snapchat’s Multi-Product campaign strategy
- Drake Makes Concertgoers Cry Using AR Snapchat Filter
- TikTok creator ‘PinkyDoll’ is making $7,000 a day by repeating bizarre gestures and phrases like ‘gang gang’ and ‘ice-cream so good’ on loop
- Adam Mosseri, the Head of Instagram reveals the behind the scenes details on the launch of Threads, and how Instagram “lost a whole year” working on a version of Reels that was built on top of the Stories feature (and more!)