By Tim Pritchard, Executive Director, Joint Head of CREATE
Hello and welcome to this week’s edition of FWD.
- Snapchat hosted their annual Partner Summit announcing AR-enabled spectacles and brand profiles, here are the hot takes
- Facebook is starting Live Shopping Fridays with a selection of fashion and beauty brands
- Twitter launches Ticketed Spaces to help creators monetise
- Instagram launches increased insights for Reels, Live and Reach and is rumoured to be exploring incentivising creators using the new format
- Amazon is reportedly in talks to buy MGM, the film studio behind the Bond franchise, and are set to stream four major plays from the National Theatre as part of a deal with the cultural venue
- Vimeo shares tumble after public stock listing
- Google insights into consumer attitudes to sustainability and brands
- Will Apple change ads in the same way that they disrupted music?
- How to go viral on TikTok
- Why do men use fewer emojis than women?
- Gucci have celebrated their 100th anniversary with a digital garden in Roblox
- Tinder is using AI to curb inappropriate DMs
- Check out gaming platform Steam’s hottest new game – a Chair Simulator
- A sound artist is investigating how your EV car could sound like your location
- Prepare for the end of free Google Photo storage with this nifty hack
- Reflections on the IAB’s digital spend forecasts, future growth in audio and gaming as powerhouses of social and video
- Following Google’s I/O event, more details emerge over it’s expansive shopping push and how it looks to challenge Google