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MG OMD FWD 30TH JUNE

Hello and welcome to this week’s instalment of MG OMD FWD.

  • A growing number of advertisers have paused ad spend on Facebook as the company looks to implement changes that reduce hate speech and contentious content uploaded to their platform the BBC reports
  • After launching just three months ago Quibi, the short-form video platform, is already in trouble
  • Google will offer free product listings in its main results page with the change rolling out in the US first
  • Disney will be closing it’s UK TV channels and moving content to their runaway-success streaming service Disney+
  • Microsoft have announced the closure of the Mixer gaming platform whilst revealing a new partnership with Facebook
  • 2020’s Ofcom Online Nation report was released last week and is jam packed full of interesting stats and insight
  • Snapchat have released their latest insights report detailing predicted trends for H2 2020
  • Facebook has started testing dark mode with a small group of users
  • YouTube has started testing their 15 second shorts product in a move that is being seen as a challenge to TikTok’s rapid growth
  • Gen-Z music star Yungblud is to play an a virtual gig for fans appearing in their own living rooms via an AR hologram in partnership with LadBible

Celebrating Pride

Even though the Pride marches across the world have been cancelled due to the pandemic, the importance of Pride itself remains.

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