

- TiKTok is the most downloaded app of Q1 2022, beating Instagram and Facebook
- Ads in YouTube Shorts are now in testing as views hit 30 billion a day as YouTube and TikTok battle for users
- Zuckerberg highlights Meta’s future will use Reels, ads, and the metaverse to drive growth
- Amazon’s Prime Day will take place in July this year
- Google to roll out “reject all” cookie option across EEA, UK, and Switzerland after €150m fine from France’s data watchdog


- Latest IAB UK figures show digital ad spend up 50% on pre-pandemic levels, with double-digital growth across search, display, mobile, and new ad formats such as podcasts and gaming
- Twitter’s userbase has reacted to Musk’s purchase of the company as left-leaning users have left the service while conservative accounts have seen an increase in followers
- New Reddit infographic shares NFT audience insights


- Google announces new Performance Max features including a new customer acquisition focus, consumer interest insight tools, and a “one-click” upgrade tool for Smart Shopping campaigns
- Snap announces new AR updates and a flying drone camera called Pixy capable of taking selfie video footage on its own
- Meta is planning to launch four new VR headset types over the next two years to get more people into the metaverse
- ‘Battle Kitty’ interactive kids’ adventure series stretches the limits of Netflix’s capabilities


- The EU, US, and 32 other countries announced a ‘Declaration for the Future of the Internet’
- 7 things you need to know about The Digital Services Act
- How sustainable content puts people (not platforms) at the heart of digital engagement