- Facebook has launched new creative tools to make Reels more fun and engaging with a new Memories integration and Reels templates, as well as extending the length to 90 seconds
- Pinterest is alpha testing a new premium video format on the app’s search page called “Premier Spotlight”
- Meta is building AI-powered tools for experiences across WhatsApp, Messenger and Instagram, but is it serving its hardware with the software required for it to be a success?
- Google shares a welcome update and testing availability for upcoming FLEDGE features
- OpenAI’s ChatGPT and Whisper models are now available for developers on its API
- A new social media engagement rate benchmark report suggests engagement has hit an all time low, except for TikTok which focuses on filling your feed with its algorithm rather than content from your friends.
- Agency experts share how they are testing live shopping and which categories work best
- TikTok teams up with Comic Relief for LIVE gifting campaign to allow people to send limited edition Red Nose gifts during creator livestreams
- Head to Raven Row in Spitalfields to see ‘People Make Television’, an exhibition of the BBC’s Community Programme Unit where everyday folk made content about the issues that mattered most to them.
- Learn how to use ChatGPT for your SEO keyword research
- Explore the question of personal vs. organisational responsibility when it comes to your digital carbon footprint