By Mark Linnett, Client Account Director, Digital

Welcome to this week’s edition of MG OMD FWD.

As we enter the last week of November and with retail stores closed across the UK until December 2nd, we’re expecting a bumper Black Friday and Cyber Monday. Make sure you keep a close eye on some of your favorites for Black Friday deals this year, including: John Lewis, Apple, Clinique, River Island and many more.

  • Twitter will now show you a warning if you try to like a fact labelled tweet
  • Instagram have introduced Branded Content Tags to Reels
  • TikTok have launched a holiday playbook for small businesses
  • TikTok have also introduced epilepsy warnings to photosensitive videos
  • What the Fleet!? Twitter have released their own 24 hour social story format
  • Snapchat acquire karaoke music app ‘Voisey’

MG at Home: The Working From Home Diary

This week we hear from Ellen McPherson, Client Account Manager, who had an eventful week with a virtual media owner jolly and revealed some 'guilty feminist' confessions live on MG Radio.

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