Welcome to the first FWD of 2020. This week we have covered all of the updates from CES, news of an acquisition in the world of video and insight about how brands are using Tik Tok.
- Tremor has bought Unruly from News Corp for a significantly lower price than they paid for it but with a commitment of future profits
- YouTube disables personalized ads and comments on children’s videos to conform with the Children’s Online Privacy Protection Act (COPPA)
- Snapchat has launched personalised cartoons on Bitmoji TV
- Instagram launches Layout for Stories
- In the US, Walmart has launched its own programmatic ads platform
- Insight into Amazon’s market share 5% or 35%? depends how you cut it
- Retail analysts are predicting the further rise of Instagram commerce in 2020
- Beauty brands are increasingly turning to Tik Tok influencers
- Weird and wonderful gadgets from CES
- Some of the biggest social campaigns of 2019
- Sassy social replies are the new campaigns with Greggs and KFC telling it like it is
- The UK Competition and Markets Authority (CMA) report into Facebook and Google’s market dominance
- Why the 2010s were the Facebook decade
- A better internet is waiting for us according to the New York Times